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Boilerplate, founder bios and photos, logo files, and verified campaign numbers. Media inquiries: media@strengthscaling.com

BOILERPLATE

Short · about 50 words

Strength Scaling LLC is a gym marketing agency built in North Carolina. Founded by Giuseppe Brown and Peyton Carlson, the company runs Meta ads and booking automation for boutique gym owners, with every lead texted in under 60 seconds, and serves gyms and local service businesses across the US.

Full · about 200 words

Strength Scaling LLC is a gym marketing agency built in North Carolina and founded by Giuseppe Brown and Peyton Carlson. The company fills boutique gyms with a system that pairs Meta advertising with automated booking, so every lead gets a text in under 60 seconds and can book on the spot.

The model is deliberately small. Both founders work on every account, the roster is capped, and clients own their ad account, their data, and their system. Campaigns are measured on leads and booked appointments.

Results are published as case studies with real numbers. One Percent Fitness generated 1,623 leads at a $1.06 average cost per lead over a six-month campaign. Iron Forge Fitness generated 36 leads at a $14.54 cost per lead in its first month (June 2026). Fit 360 DC generated 33 leads at a $14.35 cost per lead in its first month (June 2026). Greater Culture CrossFit generated 82 leads at a $12.19 cost per lead over two months (May and June 2026).

Beyond gyms and studios, Strength Scaling serves local service businesses across the US.

FOUNDERS

Giuseppe Brown

Co-Founder · Chief Product Officer

Giuseppe builds the product: the ad systems, the booking automation, and the infrastructure behind every account. He also runs client delivery end to end.

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